A domain name is where Internet users can access a website. Computers use IP addresses, which are a series of numbers. However, numbers are complex for humans to remember, so domain names were developed and used to identify Internet entities rather than IP addresses. Furthermore, users can mix letters and numbers to register a domain. Finally, there are domain extensions, such as .com, .net, .tech & so on.
Selecting an Optimal Domain Name
- Implement Think Domain – Think .com.
- Short and catchy name
- It must be less than 15 letters.
- Use the company name or main working keywords
- It must be unique and brandable.
- Ignore doubled letters or hyphens.
- Ignore the vast competition domain.
- Try to purchase an old domain if you can afford
- Try to buy a good DA / PA Domain
- Try to buy an environment that has good backlinks
Case study one on the Domain name change
One of the clients uses the domain name anchor-london.co.uk. After our website and domain consultation, he bought anchorlondon.com for $2900. And now he is delighted. You can quickly figure out how easy it is to remember anchorlondon.com and anchor-london.co.uk.
Case study two on the Domain name change
Our other client, Real Dreams Consultancy, has a domain of realdreamsedu.com. It’s short, but clients usually remember this company for real dreams consultancy. So, we have suggested keeping the old part and registering the new domain name as realdreamsconsultancy.com. And now, they have all social media such as Facebook, TikTok, Instagram, YouTube, and so on as real dreams consultancy.
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